Sony Mobile Communications announced the Xperia go, the latest Android smartphone for consumers who desire premium specifications and beautiful design with extra durability and water resistance. As Sony's most durable, water-resistant smartphone, the Xperia go is built to handle life's unexpected moments. It has a scratch resistant mineral glass display and meets the IP67 ratings for protection against dust and water immersion2 between 15cm and 1m for up to 30 minutes. The Xperia go will be available in November through Fido and exclusively at Sony Stores in a limited edition yellow.

Industry research demonstrates that consumers consider durability and water resistance as important features when purchasing a smartphone. In a 2012 poll3 on Sony Mobile's Facebook community, more than a third of global participants identified durability as the most important feature when choosing a smartphone. Not only can it go from sleep to snap in just over a second, the Xperia go is also scratch- and water-resistant, making it an ideal phone for users who want a phone they can rely on without the worry of easily damaging it. Wet screen control lets you operate the device even when standing in the rain, lounging by the pool or on the beach.

"The Xperia go is the ideal smartphone for the everyday user looking for a device that can keep up with their lifestyle regardless of whether it rains or shines," said Peter Farmer, VP Marketing for Sony Mobile Communications. "This phone has the highest level of dust and water resistance in its category and we feel many consumers will appreciate its durability and uncompromised performance.1"

This powerful device conceals its rugged nature in a slim and attractive design, and, at only 9.8mm thick, users can enjoy its lightweight feel and easily transport it in a pocket or bag among keys, change and other items with reduced susceptibility to marks or scratches. The Xperia™ go's sleek and stylish design means durable no longer has to look bulky and ruggedized.

The Xperia go has a 3.5-inch4 display that provides a visually brilliant viewing experience with razor-sharp clarity and brightness. The 5-megapixel fast capture camera, quick launch feature, and 720p HD video recording capabilities help to catch life's unexpected moments in crystal clear quality.

Providing premium entertainment, the Xperia go will come preloaded with Music Unlimited and Video Unlimited apps from Sony Entertainment Network. Consumers can access Hollywood blockbusters, TV series and millions of music tracks. With so much entertainment to be enjoyed, this device comes with up to 8GB internal memory and the option to add up to 32GB external (microSD™) memory. As an added benefit, simply sign-up or access Box** from your Xperia™ go to grab 50GB of file storage from the cloud - free, for life!4